Desktop
Mobile
Desktop
Mobile
Building for Power and Performance:
Introduction: From Manual Processes to Scalable B2B Success
GSC Computers, a specialist retailer in custom‑built PCs and high‑performance computer hardware, migrated to Symphony Commerce in 2021 after outgrowing the capabilities of their previous PrestaShop platform. Since launching with Symphony Commerce, GSC Computers has achieved more than 950% growth in online revenue, with their ecommerce platform now serving as the foundation for their business strategy and expansion into new markets.
Building for Power and Performance:
Introduction: From Manual Processes to Scalable B2B Success
GSC Computers, a specialist retailer in custom‑built PCs and high‑performance computer hardware, migrated to Symphony Commerce in 2021 after outgrowing the capabilities of their previous PrestaShop platform. Since launching with Symphony Commerce, GSC Computers has achieved more than 950% growth in online revenue, with their ecommerce platform now serving as the foundation for their business strategy and expansion into new markets.
As their customer base expanded and demand for bespoke PC builds increased, GSC needed a flexible, scalable ecommerce solution that could handle complex product data, automate inventory management, and deliver a premium online experience worthy of their brand.
Before moving to Symphony Commerce, GSC Computers faced several critical obstacles that prevented them from scaling effectively:
Customer updates, order statuses, and communication workflows were manual and inefficient, lacking the automation required to deliver a professional, seamless experience.
Without live supplier feeds, stock levels were managed manually leading to time‑consuming admin, occasional inaccuracies, and potential overselling.
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
GSC wanted to build a Custom PC Configurator, enabling customers to design and price their own PCs using compatible components which is something their old platform simply couldn’t support.
Fixed layouts made it challenging to create an experience that matched GSC’s technical audience or showcase products in a dynamic, visually engaging way.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
Rigid Platform Constraints
PrestaShop’s structure made it difficult to add advanced functionality or customise key workflows to meet evolving customer needs.
"We’ve gone from a single online store to a multi‑region operation with real‑time data sync and automated order handling thanks to Symphony’s Tempus platform. It’s the technology that keeps everything connected across our UK and Irish sites, ensuring consistency, control, and confidence as we grow. Symphony Commerce has given us the foundation to keep scaling without limits."
Tempus from Symphony Commerce provides a single source of truth for all data, automatically syncing product, pricing, stock, and order information across sites.
Tempus from Symphony Commerce provides a single source of truth for all data, automatically syncing product, pricing, stock, and order information across sites.
Following the success of their UK site, GSC Computers launched a dedicated Irish storefront using Symphony’s real time store orchestration platform Tempus enabling multi‑region operations from a single backend.
Manage product content, pricing, and stock once, with instant updates across all sites.
Ensure customers in the UK and Ireland always see accurate availability and pricing.
Orders from both regions flow into one system for efficient fulfilment and reporting.
Manage product content, pricing, and stock once, with instant updates across all sites.
Ensure customers in the UK and Ireland always see accurate availability and pricing.
Orders from both regions flow into one system for efficient fulfilment and reporting.
"They don’t just deliver software; they deliver a partnership. Every time we needed to evolve the site or fine‑tune a feature, they were proactive, fast, and genuinely invested in our success."
Symphony Commerce has given GSC the agility, automation, and design flexibility to evolve at the pace of technology and the confidence to continue innovating. Since migrating to Symphony Commerce, GSC Computers has:
Introduced a bespoke, Custom PC Builder that drives higher engagement and conversion.
Eliminated manual stock and order management.
Achieved over 950% growth in online revenue.
Expanded into new markets with automated, multi‑site functionality.
Built a scalable digital ecosystem, ready for continued growth.
Achieved over 950% growth in online revenue.
Achieved over 950% growth in online revenue.
Achieved over 950% growth in online revenue.
Achieved over 950% growth in online revenue.
Achieved over 950% growth in online revenue.
Achieved over 950% growth in online revenue.
Partnerships that power ecommerce without compromise.
