Case Study

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B2B

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Liberty workwear

Case Study

•

B2B

Live in a Month: The Rapid Rollout of Liberty Workwear’s B2B Ecommerce Portal

Screenshot of the Liberty Workwear Website Homepage

Introduction: From Manual Processes to Scalable B2B Success

Liberty Workwear, a trusted supplier of PPE and branded workwear, needed a digital solution that could support the rapid expansion of their B2B customer base.

Their previous ecommerce platform simply couldn’t keep up-only functioning for a handful of accounts and offering no reliable support when issues arose. Orders had to be manually exported and uploaded into Exchequer via CSV, and without integration or automation, growth was stalling and service was slipping.

The challenge

As distributors of respected brands including Leo Workwear, ORN, Portwest, Regatta, and Helly Hansen, Liberty needed more than a quick fix-they needed a platform that could match their ambition, reflect their brand, and streamline the entire buying journey.

Before partnering with Symphony Commerce, Liberty Workwear faced several operational challenges that were holding them back:

Restricted Rollout

Their previous solution only worked for a small subset of clients-making it impossible to scale or confidently onboard new B2B customers.

Manual Order Handling

Orders were processed through time-consuming CSV uploads into Exchequer ERP, introducing inefficiencies and a risk of error.

Lack of ERP Integration

The ecommerce system had no direct connection to Exchequer, forcing Liberty to manage critical data flows manually.

Basic UX and Brand Limitations

The platform lacked modern design and functionality-undermining the credibility and professionalism of Liberty’s online presence.

Growth Stalled

Without a stable and scalable foundation, Liberty couldn’t pursue their growth plans or meet the expectations of new B2B clients.

On Delivery, Confidence & Growth:

"We needed a system that would support our growth - not hold it back. Symphony Commerce delivered exactly what we asked for: quickly, efficiently, and to a very high standard. The new platform gives us the confidence to bring more customers online and scale the business, knowing the technology is there to support us."

Andrew Dunning - Managing Director at Liberty Workwear

The solution

Liberty Workwear turned to Symphony Commerce to deliver a future-ready B2B ecommerce platform-secure, professional, and integrated directly with their Exchequer ERP.

The Solution: A Scalable, Integrated B2B Platform Built for Confidence

Secure B2B Ordering Portal

Clients now log in to a personalised dashboard with their own pricing, products, and order history-making the buying process faster and easier.

Exchequer ERP Integration

Orders now sync directly with Exchequer, eliminating manual CSV uploads and dramatically improving back-office efficiency.

Unified Customer Journey

The ecommerce portal integrates seamlessly with the public-facing site-creating a single, smooth experience from browsing to checkout.

Modernised Design & Branding

A professional, polished frontend strengthens Liberty’s credibility and reflects the quality of the brands they supply.

Scalable for Future Growth

The new platform gives Liberty the confidence to onboard new B2B customers with ease-knowing the tech is built to handle demand.

Screenshot of the Liberty Workwear Website Catalogue

On Partnership, Value & Results:

"What really stood out was Symphony Commerce’s approach. They listened, they moved fast, and they got it right first time. Compared to our previous provider, the support and value we’ve received has been night and day. We finally have a platform we’re proud of - and a partner we trust."

Andrew Dunning - Managing Director at Liberty Workwear

The results / impact

Symphony Commerce delivered the new ecommerce platform in just one month - on time, on spec and without compromise.

Since launch, Liberty Workwear has:

Results: Delivered in Just 1 Month – Built for Long-Term Growth

Onboarded new B2B clients with confidence

Eliminated manual order handling

Improved operational efficiency across teams

Created a scalable digital foundation for future growth

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