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Case Study
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B2B
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BUILDING PLASTICS ONLINE
The challenge
With over 300 click-and-collect locations across the UK, the business needed a robust and scalable ecommerce solution to match its operational growth.
After encountering growing limitations with their previous EKM platform - hindered by an outdated backend, basic feature set, and poor customer support - Building Plastics Online made the strategic decision to migrate ecommerce platform to Symphony.
Outdated Technology
The EKM platform lacked the modern capabilities needed to support a high-volume, multi-location ecommerce operation.
Limited Features
Managing thousands of SKUs and a broad product offering was inefficient and inflexible.
Poor Customer Support & Lack of Expertise
Limited access to ecommerce guidance made it difficult to optimise the site or drive growth.
Inflexible Delivery Options
Handling over 300 click-and-collect locations was a major logistical challenge due to platform constraints.
The solution
Partnering with Symphony empowered Building Plastics Online with a future-ready ecommerce ecosystem tailored to their unique needs.
Modernised Ecommerce Platform
A robust system built to efficiently handle thousands of SKUs, with a seamless and intuitive interface for customers.
Scalable Click-and-Collect Functionality
Customers can now easily select from over 300 nationwide pickup locations, streamlining purchase processes.
Advanced Online Payments Integrations
Support for major payment methods including credit/debit cards, Apple Pay, Google Pay, PayPal, and Klarna.
Boosted Operational Efficiency
With over 100,000 orders processed, the platform has scaled effortlessly to match business growth.
Improved Support and Stability
Symphony has provided ongoing strategic support, helping to improve visibility, drive customer acquisition, and ensure reliable site performance - enabling the team to focus on expanding their reach.
Anthony O’Sullivan - Managing Director at Building Plastics Online
The results / impact
Since migrating to Symphony, Building Plastics Online experienced significant results.
Partnerships that power ecommerce without compromise.
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