Desktop
Mobile
Desktop
Mobile
Free Whitepaper Download:
The Storefront Is Dead. The Commercial Engine Wins.
It will be judged as a commercial operating system; one that determines how revenue is generated, how margin is protected, how cash is converted, and how productive your teams really are.
Free Whitepaper Download:
The Storefront Is Dead. The Commercial Engine Wins.
It will be judged as a commercial operating system; one that determines how revenue is generated, how margin is protected, how cash is converted, and how productive your teams really are.
Is your ecommerce strategy built for where B2B buying is actually heading?
This substantial whitepaper is a direct, opinionated guide for business leaders who know that incremental optimisation is no longer enough.
Free for a limited time, download the full PDF to understand the ten structural shifts reshaping B2B ecommerce in 2026; and what they mean for your organisation.
This is not a generic trends report or a vendor-led feature overview.
It is a leadership-level analysis written for CEOs, CFOs, CROs, CTOs, and transformation leaders who need to make confident decisions about ecommerce strategy over the next 12–24 months.
Inside the whitepaper, you will explore:
Why B2B ecommerce is becoming the commercial operating system of the business
The scoreboard senior leaders should use to judge ecommerce performance; revenue, margin, cash, and productivity
Why many existing ecommerce roadmaps will fail to deliver commercial impact
The ten B2B ecommerce trends that decision makers cannot afford to ignore in 2026
Clear predictions on how each trend will reshape buying behaviour and operating models
Practical actions organisations can take within 90 and 180 days
Every trend is tied back to measurable commercial outcomes; not digital activity.
The whitepaper explores ten interconnected shifts, including:
Agentic buying and what it means when AI systems, not humans, increasingly shape supplier selection
Digital-first six-figure deals and how sales and ecommerce must work together, not compete
Pricing and CPQ modernisation, where the quote itself becomes the product
Embedded payments and B2B fintech, as a lever for faster cash conversion
Sustainability and compliance data, moving directly into commerce workflows
The return of the human premium, with experts deployed where they matter most
Marketplaces as power channels, and how to avoid margin erosion
Composable ecommerce as an ROI requirement, not a technology preference
Procurement-native buying experiences, inside buyer-owned systems
Trust architecture, as a deal accelerator, not a blocker
These are not future hypotheticals.
They are already reshaping how
B2B organisations compete, win, and scale.
Free Decision Kit Download:
Free Decision Kit Download:
Download our comprehensive decision maker's kit to discover how leading B2B companies are escaping platform limitations and unlocking long-term growth.
Inside, you’ll find:
|
|
|
|
|
|
Why Download:
Why Download:
If your ecommerce strategy still focuses primarily on storefront experience, feature delivery, or channel metrics, this paper will challenge your assumptions.
It will help you:
|
|
|
|
This is a strategic asset designed to inform board conversations, leadership off-sites, and investment decisions.
Who's it for:
Who's it for:
This whitepaper is written specifically for:
CEOs and Managing Directors responsible for growth, resilience, and competitive advantage
CFOs and Finance Leaders focused on margin, cash, and commercial discipline
CROs and Sales Leaders navigating digital-first buying without losing deal quality
CTOs and Technology Leaders under pressure to move faster without increasing risk
Digital and Transformation Leaders accountable for long-term operating models
Tower Housewares (RK Wholesale)
Increased overall ecommerce traffic by 88% from organic search, following improvements to product data management and site structure.
Liberty Workwear
Delivered a new B2B ecommerce platform in just one month, creating a scalable foundation for long-term growth and operational efficiency.
GSC Computers
Achieved over 950% growth in online revenue, transforming ecommerce into a core growth channel after migrating to Symphony Commerce.
Good Hand
Successfully launched a complex B2B ecommerce site managing 24,000+ highly technical products and supporting over 6,000 trade customers.
"They don’t just deliver software; they deliver a partnership. Every time we needed to evolve the site or fine‑tune a feature, they were proactive, fast, and genuinely invested in our success."
"We have seen significant growth in our e-commerce business across multiple branded websites through our partnership with Symphony Commerce."
"We needed a system that would support our growth - not hold it back. Symphony Commerce delivered exactly what we asked for: quickly, efficiently, and to a very high standard."
"Symphony Commerce has given us complete confidence in our digital operations. From trade pricing to B2C checkout and fulfillment, everything just works. It’s allowed us to scale faster, reduce manual work, and focus more energy on strategic growth."
"Symphony Commerce has revolutionised how we operate online. The ability to manage our website independently, combined with the seamless integration with our internal systems, has been a game-changer."
"We were with our previous provider for over a decade, and we didn’t realise how much we were missing until we moved. Symphony Commerce gave us better support, better technology, and far better value for money."
"The speed, support and consultative approach from the Symphony Commerce team have been exceptional, making this transition smooth and hassle free."
"Symphony has transformed the way we do business online. The platform is robust, easy to use, and has allowed us to scale quickly while offering a much better experience to our customers. We couldn’t be happier with the results."
"Moving to Symphony has been a game-changer for us. The platform allows us to offer a better experience to our customers while making it easier for our team to update the site and process orders."
Matters?Accelerate onboarding of new clients, partners, and systems without accruing technical debt.
Respond to market shifts in hours instead of weeks.
Reduce operational overhead by eliminating manual, repetitive tasks.
Empower business teams to innovate quickly while giving IT full control over security, data, and integrations.
B2B ecommerce does not need fewer moving parts. It needs a platform that orchestrates them.
When pricing, permissions, integrations, and workflows work together in harmony, complexity stops being a risk and becomes an advantage.
We call it Commerce Without Compromise.
SPAs are agreements between businesses and their customers or partners that define special pricing terms for specific products or services, often based on volume, commitment, or other negotiated terms.
Yes, Symphony Commerce integrates seamlessly with various ERP systems, ensuring accurate data reflection and improved operational efficiency.
Symphony Commerce automates the management of SPAs, integrating seamlessly with your existing ERP systems to ensure real-time synchronisation of pricing and terms across all channels.
Yes, Symphony Commerce allows you to set up and manage custom SPAs for different customers, ensuring that each customer receives the pricing and terms specific to their agreement.
Automating SPAs reduces administrative overhead, improves accuracy, fosters better partner relationships, and scales with your business, allowing you to focus on strategic growth.
Ready to streamline your Special Pricing Agreements and optimise your B2B eCommerce operations? Partner with Symphony Commerce and elevate your business to new heights. Contact us today to learn more about how we can help you manage SPAs efficiently and drive growth.
What's new?
Symphony Commerce Wins Investment Award at North West Business of the Year Awards 2025
Symphony Commerce has been awarded the Investment Award at this year’s North West Business of the Year Awards, celebrating a landmark moment in the company’s journey as a market leader in digital commerce for B2B enterprises.
Symphony Commerce Launches Fortis: The Smart Discount Engine for B2B Digital Commerce
Fortis, from Symphony Commerce, is a transformative approach to discount and pricing management, designed to decipher complexity and drive sales for B2B businesses.
Symphony Commerce Strengthens Leadership to Power Future Growth
Following a successful investment round and rebrand from Shopblocks to Symphony Commerce, the company is making significant strides in strengthening its leadership team to support the ambitious growth plans.
UK Flat Roofing achieves
400% revenue growth post migration
Explore how Symphony Commerce transformed UK Flat Roofing's website, overcoming the challenges they faced with PrestaShop.
